Experience performance

Dealerships

Professional GT drivers. World-class cars. Unforgettable results.

track days for dealerships
Dealership days

Driving events that convert interest into ownership

Introducing an all-new, premium service designed specifically for automotive manufacturers and dealerships. Drawing on our extensive experience in the manufacturing industry, we know that nothing drives a sale quite like the thrill of getting behind the wheel. Our tailored experiences allow your customers to truly connect with your vehicles, providing a unique and memorable way to showcase performance, luxury, and innovation.

Sales with a difference 

Exceptional cars, exceptional experiences

Our service handles every detail of the experience, from organising exclusive or semi-exclusive track hire to planning curated test drive routes. Whether on track or on road, we ensure that your customers enjoy a seamless, high-end experience that reflects the prestige of your brand. This allows your sales teams to focus on relationship-building while we manage the operational side of the day.

  • Curated on-track and on-road experiences that showcase vehicle performance.
  • Professional instructors to guide clients and enhance confidence behind the wheel.
  • Exclusive track hire options for a premium, controlled environment.
  • Seamless event management from planning to execution — we handle everything.
  • Customised test drive routes to highlight each model’s unique features.
  • Strengthen client relationships with memorable, high-end experiences.
  • Flexible packages to suit individual dealerships and client groups.
  • Drive sales through immersive experiences
track days on behalf of dealerships

The whole day was seamless from start to finish. Our clients were blown away by the experience on track, and it gave us the perfect environment to build stronger relationships. We’ll definitely be booking again.

Andrew Potter

Elev8 delivered an amazing day for our Company ten year anniversary at Donington Park. 30+ guys all looked after on the day by Alex and his team. The cars were amazing to drive and I cannot fault the professionalism and communication both during the planning stage and on the day itself. I cannot recommend Elev8 Track highly enough!

Kym Ellington
Packages

Exclusivity in every mile

To elevate your customer experience further, we provide professional instructors to guide clients through every stage of their journey. From handling cornering techniques on the track to demonstrating advanced vehicle features on the road, our team ensures that every participant gains confidence, excitement, and a deeper appreciation for your vehicles.

Some of our locations

Get on the track

Anglesey Circuit
Donington Park
Silverstone
Some of our locations

FAQs

Why run a Dealer Demo Day?

These events give customers a unique, emotional connection with your performance models, boosting conversions and loyalty.

Who provides the cars?

The dealership supplies the vehicles, ensuring they are relevant to your stock and current sales focus.

How do you measure success?

We work with your sales team to track leads, follow-up conversations, and cars sold directly off the back of the event.

Can it be customised for our brand?

Yes — every Demo Day is tailored to your dealership’s brand, audience, and sales objectives.